OMCP® Social and Mobile Marketing Professional (Voucher Included)

  • 9 Months
  • 190 Course Hours
  • $1,995

Overview

In this course, you will learn how to build mobile and social marketing campaigns from start to finish. You’ll master the different opportunities available, understand when to use the different channels, and know the best way to reach people on the go. By the time you complete this program, you’ll be fully prepared to further your career as a social media and mobile marketing focused digital marketer.  Throughout the program, you will have access to multiple live workshops and forums that will allow you to interact with faculty and other students online.  This program will prepare you for the OMCP® certification exam. You will receive your voucher for this exam upon successful completion of the program. 

What Will I Learn...

In this program, you’ll learn the scope of digital marketing and learn how to make mobile marketing and social media work in your favor.

You’ll learn to find, engage, convert, and measure your mobile audience, and become expert in the guidelines, opportunities, and strategies critical to effective campaigns. Master the art of generating content that your audience loves to share, and they’ll help spread your message.

Competency Checklist

  • Understand the landscape of digital marketing
  • Leverage the most popular social media channels to further business goals
  • Establish an effective reputation management program
  • Build from start to finish an effective mobile marketing campaign
  • Leverage geo-fencing opportunities for SMS and MMS mobile campaigns
  • Write content that attracts attention

This program fully prepares you for the Online Marketing Certified Professional (OMCP®) exam, administered by the Online Marketing Certified Professionals (OMCP®) organization.

Overview

In this course, you will learn how to build mobile and social marketing campaigns from start to finish. You’ll master the different opportunities available, understand when to use the different channels, and know the best way to reach people on the go. By the time you complete this program, you’ll be fully prepared to further your career as a social media and mobile marketing focused digital marketer.  Throughout the program, you will have access to multiple live workshops and forums that will allow you to interact with faculty and other students online.  This program will prepare you for the OMCP® certification exam. You will receive your voucher for this exam upon successful completion of the program. 

What Will I Learn...

In this program, you’ll learn the scope of digital marketing and learn how to make mobile marketing and social media work in your favor.

You’ll learn to find, engage, convert, and measure your mobile audience, and become expert in the guidelines, opportunities, and strategies critical to effective campaigns. Master the art of generating content that your audience loves to share, and they’ll help spread your message.

Competency Checklist

  • Understand the landscape of digital marketing
  • Leverage the most popular social media channels to further business goals
  • Establish an effective reputation management program
  • Build from start to finish an effective mobile marketing campaign
  • Leverage geo-fencing opportunities for SMS and MMS mobile campaigns
  • Write content that attracts attention

This program fully prepares you for the Online Marketing Certified Professional (OMCP®) exam, administered by the Online Marketing Certified Professionals (OMCP®) organization.

Registration Information

In partnership with Ed2Go, MSU Center for Continuing Education offers a wide range of advanced career training programs where students can interact and learn with their peers while connecting with expert instructors who will answer their questions and provide valuable, timely feedback. Students who complete advanced training programs will receive a certificate of completion from MSU Center for Continuing Education. Click the button below to be redirected to our Ed2Go partner webpage, and complete your registration today!